A Feeling Every Entrepreneur Should Celebrate

When all it matters is winning the race

When all it matters is winning the race

Athletes know it extremely well.

Entrepreneurs are very familiar with it too.

It’s the most critical moment in everyone’s career yet one that is overlooked. The planning and preparation phase get more press. But the glory of the end result is what gets everyone’s attention, of course.

But what about the prestart? I’m talking about the thin line between being ready to run and when you actually start running. One that requires extreme focus while waiting in a steady position for your inner voice to say: “go”.

The prestart is not just the moment prior to the beginning of a race. It’s a defining moment. A feeling that compares to nothing else.

Because you know that -the way you launch- defines your chances to win.

Why the Prestart Is the Defining Moment

“A run begins the moment you forget you are running.” — Adidas

Entrepreneurship is like a track and field race. Regardless of the type of difficulty, athletes know that winning is all that matters. Beyond the…