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This Idea Will Get You Fired
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This Idea Will Get You Fired

How to overcome groupthink and cross the line

Gustavo Razzetti's avatar
Gustavo Razzetti
Jun 18, 2018
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Demystify Culture
This Idea Will Get You Fired
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How to overcome groupthink and cross the line.

Are you willing to risk your job? — Pic by Andhika Soreng

Creativity is the bloodline of any organization aiming to succeed in this fast-paced and unpredictable world.

Lack of ideas is not the problem — their quality is the real issue. Many organizations have successfully incorporated new processes and approaches to become more innovative; however, the outcome is still not on par with the original ambition.

Organizations are generating more ideas than ever, but most of them are worthless.

The problem is not just people related. Most teams set the bar too low when it comes to generating and selecting new ideas. Thus, hurting internal innovation.

People are keeping their best ideas to themselves. Group thinking is a clear signal that your team is afraid. They are choosing conformity over being original.

Regardless if you are seeking pipelines of innovative products, process improvements or breakthrough solutions to develop a customer-centric cultu…

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